Philatelist, Collectibles Studio
An AI-powered internal tool that helped a team of only three designers create 500 location-based digital collectibles and meet a very tight deadline.

About the project
At POAP, our design team was challenged to produce hundreds of digital collectible stamps for an experimental product, all under a tight deadline (two weeks!). Each stamp had to represent a real-world location, look visually appealing, follow a consistent visual system, and be delivered as a properly named, production-ready PNG.
Our initial experiments with ComfyUI weren't getting us there fast enough, so I took a different approach and built Philatelist using AI-assisted development. The app allowed designers to import location lists, generate illustrations in bulk using shared visual templates, review and regenerate individual results, and export everything with transparent stamp-shaped borders and standardized filenames.
The result: Our team of three designers produced 500 collectibles and met the deadline. By embedding creative and technical decisions into reusable templates, we simplified production enough for a non-designer to help during the final week. Some illustrations still needed manual corrections, but the tool turned a challenging production task into a manageable, collaborative workflow.
Overview
A platform for designing digital collectibles at scale
The Challenge
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Process & Design Decisions
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Results & Learnings
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